The Global Immunity Boosting Food Market size is expected to grow from USD 23.51 billion in 2022 to USD 45.15 billion by 2030, at a CAGR of 8.5% during the forecast period (2023-2030).
Immunity-boosting foods are nutrient-rich foods that enhance the body's immune system, helping to prevent illness and fight infections. These foods typically contain vitamins, minerals, antioxidants, and other essential nutrients that support immune health. Key examples include citrus fruits, which are high in vitamin C, known to increase white blood cell production; garlic and ginger, which have anti-inflammatory and antioxidant properties; and foods rich in zinc, like nuts and seeds, which aid in immune cell function. Regular consumption of these foods can help strengthen the body's natural defenses against viruses, bacteria, and other pathogens.
Top Key Players for Immunity Boosting Food Market:
Danone SA (France), Fonterra Group Cooperative Limited (New Zealand), Blue Diamond Growers (US), Olam International (Singapore), Diamond Foods, LLC. (US), Nestle S.A. (Switzerland), Dole Food Company, Inc. (US), Hines Nut Company (US), Pinnacle Foods Corp. (US), Associated British Foods Plc (UK), and other major players.
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Market Dynamics and Factors for Immunity Boosting Food Market:
Drivers:
Rising Consciousness About Health and Wellness
The global demand for immunity-boosting food products is driven by the increasing prevalence of health-related concerns among consumers. Inadequate dietary habits contribute to various health issues, including viral infections, stress, respiratory infections, and chronic diseases. Factors such as weight imbalance, insufficient sleep, and exposure to environmental toxins can disrupt the immune system, leading to severe illnesses. To mitigate these risks, many individuals worldwide are turning to immunity-boosting foods. Additionally, urbanization and busy lifestyles have led to a lack of nutritionally rich diets, as calorie-dense, sugary, and carb-laden foods become more prevalent.
Opportunities:
Upsurge in Demand of Plant- Based Diet
A plant-based diet plays a crucial role in enhancing the immune system, reducing cancer risk, and inflammation, and maintaining a healthy weight. It also helps in preventing heart disease, diabetes, and strokes while offering protection against microorganisms and germs. The ongoing COVID-19 pandemic has highlighted the importance of strong immunity and metabolism, making the appeal of a plant-based diet even more significant. With its abundant benefits, including being a source of Vitamin C & D and incorporating Traditional Chinese Methods with herbs to combat the virus, the demand for plant-based diets has surged across all age groups.
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Segmentation Analysis of the Immunity Boosting Food Market:
By Nature
- Organic
- Conventional
By Product
- Superfood
- Probiotics and prebiotics
- Dairy based
By Distribution Channel
- Supermarkets/ Hypermarkets
- Convenience Stores
- Specialty Stores
- Online Sales Channel
The report summarizes all the information collected and serves the customer's requirements. However, these market analyses help in understanding market growth at both global and regional levels. For market data analysis, we have market panorama tools such as Market Dynamics, Competitor Analysis, PESTEL Analysis, SWOT Analysis, Porter Five Forces Analysis, Value Chain Analysis, Technology Roadmap and Evolution, Regulatory Framework, Price Trend Analysis, Patent Analysis, Covid-19 Impact Analysis, Russia-Ukraine War Impact and others.
By Region:
- North America (U.S., Canada, Mexico)
- Eastern Europe (Bulgaria, The Czech Republic, Hungary, Poland, Romania, Rest of Eastern Europe)
- Western Europe (Germany, U.K., France, Netherlands, Italy, Russia, Spain, Rest of Western Europe)
- Asia-Pacific (China, India, Japan, South Korea, Malaysia, Thailand, Vietnam, The Philippines, Australia, New Zealand, Rest of APAC)
- Middle East & Africa (Turkey, Saudi Arabia, Bahrain, Kuwait, Qatar, UAE, Israel, South Africa)
- South America (Brazil, Argentina, Rest of SA)
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