E-Commerce and Digital Strategies in the Cosmetic Skin Care Market: Shifting Consumer Behavior

The Cosmetic Skin Care Market size was valued at USD 149.12 Billion in 2023 and the total Cosmetic Skin Care Market revenue is expected to grow at a CAGR of 5.81% from 2024 to 2030, reaching nearly USD 221.45 Billion.

Cosmetic Skin Care Market Overview:

Maximize Market Research is a Business Consultancy Firm that has published a detailed analysis of the “Cosmetic Skin Care Market”. The report includes key business insights, demand analysis, pricing analysis, and competitive landscape. The analysis in the report provides an in-depth aspect at the current status of the Cosmetic Skin Care Market.

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Cosmetic Skin Care Market Scope and Methodology:

The Cosmetic Skin Care Market requires a mix of both qualitative and quantitative research methods. Cosmetic Skin Care Market information is gathered through different research methods including expert advice, primary and secondary research, both qualitative and quantitative. Primary research gathers important data from interviews, surveys, questionnaires, and input from industry experts, customers and other sources either in person or over the phone.

The report provides in-depth analysis on different strategies used by leading companies, such as partnerships, mergers, acquisitions, and collaborations. The report conducted a SWOT analysis to evaluate the company's market position through identifying its strengths, weaknesses, opportunities, and threats. Analytical techniques, such as examining investment returns, conducting a feasibility study, and using Porter's five forces analysis, were employed to assess the Cosmetic Skin Care market. The bottom-up approach was used to determine the global and regional Cosmetic Skin Care market sizes.

Cosmetic Skin Care Market Regional Insights:

The Cosmetic Skin Care Market report is segmented into various key countries. Countries such as North America (United States, Canada, Mexico), Europe (United Kingdom, Germany, France, Spain, Italy, Rest of Europe), Asia Pacific (China, India, Japan, Australia, South Korea, ASEAN countries, other APAC countries), South America (Brazil), and the Middle East and Africa.

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Cosmetic Skin Care Market Segmentation:

  by Product

Antioxidants
Exfoliants
Masks
Eyecare
Moisturizers
Serums
Others

by Gender

Men
Women

With the greatest revenue share of 72.3% in 2023, the women's sector is a crucial component of the cosmetic skin care market. Women have traditionally made up the majority of skincare product buyers, indicating a strong need for a broad range of cosmetic skincare goods. This dominant position results from a number of things, such as a wide choice of products that are tailored to their particular requirements, aggressive marketing tactics, and a long-standing cultural emphasis on women's skincare and beauty practices.

by Distribution Channel

Online
Offline

According to distribution channel, the online segment of the cosmetic skin care market is anticipated to develop at the highest CAGR of 8.12% between 2023 and 2030. Consumer behavior has changed significantly as a result of the exponential rise of e-commerce and digital platforms; more individuals are choosing online channels for skincare product purchases due to their accessibility and ease. By providing a wide range of products, enabling speedy comparisons, and guaranteeing convenient doorstep delivery, online platforms satisfy the demands of contemporary consumers.

by Application

Topical
Surgical

Cosmetic Skin Care Market Key Players:

 1. Estée Lauder Inc - United States
2. Johnson & Johnson Consumer Inc - United States
3. Coty Inc - United States
4. Procter & Gamble (P&G) - United States
5. SkinMedica, Inc. (a subsidiary of Allergan Aesthetics) - United States
6. Revlon - United States
7. Mary Kay Inc. - United States
8. Neutrogena (a subsidiary of Johnson & Johnson) - United States
Europe Cosmetic Skin Care Market Key players:
1. Beiersdorf AG – Germany
2. L'Oreal S.A. Paris (part of L'Oréal Group) - France
3. Galderma Laboratories L.P (part of Nestlé Skin Health) – Switzerland
4. Unilever - United Kingdom / Netherlands
5. Avon Products Inc. - United Kingdom
6. The Body Shop International PLC. (part of Natura & Co) - United Kingdom
7. Clarins Group - France
8. Oriflame Cosmetics AG - Sweden

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Key questions answered in the Cosmetic Skin Care Market are:

  • What is Cosmetic Skin Care ?
  • What is the growth rate of the Cosmetic Skin Care Market?
  • Which are the factors expected to drive the Cosmetic Skin Care Market growth?
  • What are the upcoming opportunities and trends for the Cosmetic Skin Care Market?
  • Who are the leading companies and what are their portfolios in Cosmetic Skin Care Market? 
  • What are the recent industry trends that can be implemented to generate additional revenue streams for the Cosmetic Skin Care Market?
  • Who are the key players in the Cosmetic Skin Care Market?
  • What are the different segments of the Cosmetic Skin Care Market?
  • Which is the fastest growing region in the Cosmetic Skin Care Market?
  • What growth strategies are the players considering to increase their presence in Cosmetic Skin Care ?
  • What is the CAGR at which the Cosmetic Skin Care Market will grow during the forecast period?
  • What segments are covered in the Cosmetic Skin Care Market?

For additional insights into this study, please refer to:https://www.maximizemarketresearch.com/market-report/global-cosmetic-skin-care-market/19691/ 

Key Offerings:

  • Past Market Size and Competitive Landscape 
  • Past Pricing and price curve by region
  • Market Size, Share, Size & Forecast by different segment 
  • Market Dynamics – Growth Drivers, Restraints, Opportunities, and Key Trends by Region
  • Market Segmentation – A detailed analysis by segment with their sub-segments and Region 
  • Competitive Landscape – Profiles of selected key players by region from a strategic perspective 
    • Competitive landscape – Market Leaders, Market Followers, Regional player
    • Competitive benchmarking of key players by region
  • PESTLE Analysis 
  • PORTER’s analysis 
  • Value chain and supply chain analysis 
  • Legal Aspects of Business by Region
  • Lucrative business opportunities with SWOT analysis 
  • Recommendations 

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About Maximize Market Research:

Maximize Market Research is a multifaceted market research and consulting company with professionals from several industries. Some of the industries we cover include medical devices, pharmaceutical manufacturers, science and engineering, electronic components, industrial equipment, technology and communication, cars and automobiles, chemical products and substances, general merchandise, beverages, personal care, and automated systems. To mention a few, we provide market-verified industry estimations, technical trend analysis, crucial market research, strategic advice, competition analysis, production and demand analysis, and client impact studies.

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