Artificial Nails Market: Growth, Trends, and Opportunities
The Artificial Nails Market will obtain a CAGR of 4.85 % and a value of USD 2.23 billion in 2030 in the forecast period. The growth of the market can be attributed to the increasing awareness of fashion and beauty among consumers, rising disposable incomes, and the growing popularity of nail art.
Artificial nails are extensions that are placed over natural nails to enhance their appearance and durability. They are available in a variety of materials, including acrylic, gel, and polygel. Artificial nails can be applied at home or at a nail salon.
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Market Segmentation
The artificial nails market can be segmented by type, distribution channel, and application.
- By type: The market is segmented into acrylic nails, gel nails, polygel nails, and others. Acrylic nails are the most popular type of artificial nails, followed by gel nails. Polygel nails are a newer type of artificial nails that are gaining popularity due to their durability and ease of application.
- By distribution channel: The market is segmented into offline and online distribution channels. Offline distribution channels include nail salons, beauty supply stores, and mass merchandisers. Online distribution channels include e-commerce websites and social media platforms.
- By application: The Artificial Nails Market is segmented into personal care and professional care. Personal care applications include artificial nails for everyday wear. Professional care applications include artificial nails for weddings, proms, and other special occasions.
Regional Analysis
North America is the largest market for artificial nails, followed by Europe and Asia Pacific. The growth of the market in North America can be attributed to the high disposable incomes of consumers and the growing popularity of nail art. The European market is growing due to the increasing awareness of fashion and beauty among consumers. The Asia Pacific market is expected to witness the fastest growth during the forecast period due to the rising disposable incomes of consumers and the growing popularity of nail art among younger generations.
Key Players
Some of the key players in the artificial nails market include:
- OPI Products
- Sally Hansen
- Essie
- CND
- ORLY
- Kiara Sky
- Kokoist
- Revel Nail
- Young Nails
- Apres Gel-X
- Beetles Gel
- Makartt
Market Trends and Opportunities
One of the key trends artificial nails market is the increasing popularity of nail art. Nail art is the application of creative designs to artificial nails. Nail art can be simple or complex, and it can be customized to match the individual’s style. The growing popularity of nail art is driving the demand for artificial nails.
Another key trend in the artificial nails market is the introduction of new products and technologies. For example, some manufacturers are now offering artificial nails that are made with sustainable materials. Other manufacturers are offering artificial nails that are infused with vitamins and minerals to promote nail health.
The growing popularity of artificial nails among men is another key trend in the market. Men are increasingly using artificial nails to improve their appearance and durability. This trend is expected to continue to drive the growth of the artificial nails market in the coming years.
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The artificial nails market is also expected to benefit from the growing popularity of social media. Social media platforms such as Instagram and TikTok are being used by nail artists to showcase their work and attract new customers. This is helping to drive awareness of artificial nails and increase demand for the product.
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