Japan Poultry Market Size and Growth Overview (2025-2033)
Market Size in 2024: USD 19.81 Billion
Market Forecast in 2033: USD 27.46 Billion
Market Growth Rate 2025-2033: 3.70%
According to IMARC Group's latest research publication, "Japan Poultry Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2025-2033", the Japan poultry market size reached USD 19.81 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 27.46 Billion by 2033, exhibiting a growth rate (CAGR) of 3.70% during 2025-2033.
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How AI is Reshaping the Future of the Japan Poultry Market?
In Japan, AI is being increasingly used in poultry farming. AI is being used in farm management, predictive health management, and production efficiency. Sensors and monitoring devices are used to collect data according to the health of the bird with environmental conditions, and feed efficiency in real time, allowing poultry farmers to detect diseases at an early stage and take preventive measures to reduce mortality levels and increase production efficiency. In addition, studies have shown that machine learning algorithms can feed, control temperature, and grow to optimize productivity and reduce costs.
AI technology is also used in processing plants where computer vision systems inspect products for defects and sort them into proper categories. It is used to ensure consistent output quality. Automated packaging, labeling, and inventory management systems are powered by artificial intelligence technology to reduce human error and increase efficiency in meeting Japan's high standards for food safety and consumers' demands for quality.
AI-based demand and inventory forecasting and supply chain optimization tools can help poultry farmers produce to match demand, optimizing the supply chain while ensuring freshness and preventing overproduction. AI-based precision agriculture can help tackle sustainability objectives for poultry production - optimizing resources, including water, energy, feed formulations and animal health - while maintaining or increasing profitability. As developments in technology occur, there is hope that AI will continue to allow for easier traceability, improved biosecurity, and greater innovation into product development, setting Japan's poultry industry up for further success.
Japan Poultry Market Trends & Drivers
Japan's poultry market is mainly driven by an increase in consumption of protein food products due to the convenience and low cost associated with them as well as the health-consciousness among consumers. Additionally, poultry is one of the most commonly used substitutes to red meat products such as beef and pork amongst health-conscious consumers. This effect prominently impacts the older population of Japan which forecasters expect will form almost 30 percent of the country's population by 2025 in the future. More and more older consumers in Japan know about the health benefits of nutrient-rich foods. These foods support healthful aging. Poultry offers protein with low-fat and high-quality properties, supporting heart health and maintaining healthy muscle mass.
Technological improvements to poultry processing and resultant convenience food offerings are also driving the market. Increasing demand for convenience products has resulted in manufacturers developing ready-to-cook and ready-to-eat products in order to cater for the urban population where individuals do not have time to cook, without compromising on quality. Automated deboning, modern curing and improved flavor and texture have led the way for a variety of value-added chicken products such as marinated products, pre-cooked and fully-cooked chicken and ready-to-eat chicken salad and sandwiches. Retailers do a booming business in these convenience products, which have become a popular portion of retail chicken sales. Product differentiation allowing for boneless cuts, skinless products, portion-controlled packaging, and healthier items including organic and reduced-sodium chicken has appealed to single-person households and other smaller households as well as health-conscious consumers and has fostered growth in the Chicken Industry.
Japan Poultry Industry Segmentation:
The report has segmented the industry into the following categories:
Product Type Insights:
- Broiler
- Eggs
- Others
Nature Insights:
- Organic
- Conventional
Distribution Channel Insights:
- On-Trade
- Off-Trade
Regional Insights:
- Kanto Region
- Kansai/Kinki Region
- Central/Chubu Region
- Kyushu-Okinawa Region
- Tohoku Region
- Chugoku Region
- Hokkaido Region
- Shikoku Region
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Competitive Landscape:
The market research report offers an in-depth analysis of the competitive landscape, covering market structure, key player positioning, top winning strategies, a competitive dashboard, and a company evaluation quadrant. Additionally, detailed profiles of all major companies are included.
Recent News and Developments in Japan Poultry Market
- February 2025: Brazil and Japan announced that they would strengthen bilateral poultry trade. Brazilian officials met with Japan's Ministry of Agriculture to discuss approving more Brazilian poultry plants for exporting heat-treated poultry meat and implementing measures to regionalize control of Avian Influenza. These efforts aim to enhance Brazil's position as a leading poultry exporter to Japan, a market that imported over USD 3.31 billion in Brazilian products in 2023, especially poultry.
- October 2023: Japan opened its market to British cooked poultry meat under a new trade agreement, enhancing export opportunities for UK poultry producers. This deal, estimated to be worth over GBP 10 million over five years, allows companies like Moy Park to export from facilities such as Grantham, Lincolnshire.
Future Outlook
The Japan poultry market is positioned for continued expansion through 2033, supported by demographic shifts, evolving dietary preferences, and ongoing technological advancements in production and processing. The aging population's sustained demand for high-quality protein sources, combined with younger consumers' preference for convenient, ready-to-eat options, will drive product innovation and market diversification. Sustainability initiatives and organic product offerings are expected to gain prominence as environmental awareness grows. Enhanced food safety standards, improved traceability systems, and continued investment in automation will strengthen consumer confidence and operational efficiency, ensuring the industry's long-term growth trajectory.
Key highlights of the Report:
- Market Performance (2019-2024)
- Market Outlook (2025-2033)
- COVID-19 Impact on the Market
- Porter's Five Forces Analysis
- Strategic Recommendations
- Historical, Current and Future Market Trends
- Market Drivers and Success Factors
- SWOT Analysis
- Structure of the Market
- Value Chain Analysis
- Comprehensive Mapping of the Competitive Landscape
Note: If you require specific details, data, or insights that are not currently included in the scope of this report, we are happy to accommodate your request. As part of our customization service, we will gather and provide the additional information you need, tailored to your specific requirements. Please let us know your exact needs, and we will ensure the report is updated accordingly to meet your expectations.
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