Saudi Arabia Watch Market Overview
Market Size in 2025: USD 727.30 Million
Market Size in 2034: USD 1,018.28 Million
Market Growth Rate 2026-2034: 3.81a%
According to IMARC Group's latest research publication, "Saudi Arabia Watch Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2026-2034", The Saudi Arabia watch market size was valued at USD 727.30 Million in 2025 and is projected to reach USD 1,018.28 Million by 2034, growing at a compound annual growth rate of 3.81% from 2026-2034.
How AI is Reshaping the Future of Saudi Arabia Watch Market
- AI-powered personalization engines analyze consumer preferences and purchase history in Saudi Arabia, delivering tailored watch recommendations that enhance customer satisfaction and drive sales conversions across online platforms.
- Smart inventory management systems leverage AI algorithms to predict demand patterns for luxury and smartwatch segments, optimizing stock levels and reducing wastage for retailers across Riyadh and Jeddah.
- AI-driven authentication technology verifies luxury timepiece authenticity instantly, protecting Saudi consumers from counterfeit products and building trust in premium watch transactions.
- Virtual try-on experiences powered by AI enable Saudi shoppers to visualize watches on their wrists through smartphone cameras, revolutionizing online purchasing decisions and reducing return rates.
- AI chatbots provide instant customer support in Arabic and English, answering queries about watch specifications, maintenance, and warranty details across Saudi retail platforms efficiently.
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How Vision 2030 is Transforming Saudi Arabia Watch Industry
Saudi Arabia's Vision 2030 is revolutionizing the watch industry by prioritizing economic diversification, digital transformation, and lifestyle enhancement amid rising affluence. The initiative drives demand for luxury and smart timepieces, integrating advanced technologies to cater to evolving consumer preferences. This transformation aligns with retail expansion goals, promoting high-end boutiques and e-commerce platforms in megaprojects like NEOM and The Red Sea Project. Local retail infrastructure development spurs innovation and accessibility, while international brands establish strong presence offering premium collections that cater to status-conscious consumers. Ultimately, Vision 2030 elevates the sector as a cornerstone of luxury retail, enhancing lifestyle choices and positioning Saudi Arabia as a prominent market for global watch manufacturers.
Saudi Arabia Watch Market Trends & Drivers:
Saudi Arabia's watch market is experiencing robust growth, driven by increasing disposable income among consumers, especially within the younger generation, significantly driving demand for luxury and premium watches. The market is fueled by cultural emphasis on elegance and high-quality accessories, with branded timepieces becoming popular lifestyle symbols as individuals seek to showcase status and personal success. Vision 2030 initiative has elevated the standard of living, enabling more people to afford luxury goods, with watches considered both practical and stylish investments appealing to affluent buyers. Expanding high-end retail outlets and premium brand boutiques across major cities like Riyadh and Jeddah provide consumers greater access to global watch brands, thereby boosting sales in the mid to luxury watch segment.
Digital transformation has played a key role in reshaping market outlook. E-commerce platforms now offer wide selection of international and local watch brands, making it easier for consumers to browse, compare, and purchase online. Enhanced digital payment systems, nationwide delivery, and improved return policies have built trust in online shopping. Additionally, brands are leveraging social media platforms and influencer marketing to reach younger, tech-savvy demographic. Engaging content, virtual try-ons, and interactive campaigns are helping brands maintain consumer interest and brand loyalty. This digital shift is expanding market reach and making watch shopping more accessible, particularly in regions where physical retail presence is limited.
Our comprehensive Saudi Arabia watch market outlook reflects both short-term tactical and long-term strategic planning. This analysis is essential for stakeholders aiming to navigate the complexities of the market and capitalize on emerging opportunities.
Saudi Arabia Watch Market Industry Segmentation:
The report has segmented the market into the following categories:
Type Insights:
- Quartz
- Mechanical
Price Range Insights:
- Low-Range
- Mid-Range
- Luxury
Distribution Channel Insights:
- Online Retail Stores
- Offline Retail Stores
End User Insights:
- Men
- Women
- Unisex
Breakup by Region:
- Northern and Central Region
- Western Region
- Eastern Region
- Southern Region
Competitive Landscape:
- Apple Inc.
- Casio Computer Co. Ltd.
- Citizen Watch Co. Ltd.
- Movado Group Inc.
- Rolex SA
- Samsung Electronics Co. Ltd.
- Seiko Watch Corporation (Seiko Group Corporation)
Recent News and Developments in Saudi Arabia Watch Market
- February 2025: Jaddaf revealed that Kospet smartwatches will be launched in authorized retail outlets beginning in March, featuring diverse selection blending cutting-edge technology with sleek contemporary aesthetics to appeal to Saudi customers seeking combination of sophisticated style and high functionality supporting growing demand for affordable yet feature-rich wearables.
- May 2025: Raketa and Saudi fashion house 1886 launched limited-edition First in Space watch honoring Saudi Arabia's space legacy, featuring green Aventurine stone dial with calibre movement in stainless steel case, celebrating national achievement through collaborative timepiece design appealing to patriotic collectors and enthusiasts.
- June 2025: Ahmed Seddiqi & Sons unveiled Summer collection showcasing timepieces crafted specifically for travel and outdoor adventures, emphasizing durability style and functionality catering to consumers seeking performance-oriented luxury watches for seasonal excursions across Kingdom and international destinations supporting active lifestyle trends.
Note: If you require specific details, data, or insights that are not currently included in the scope of this report, we are happy to accommodate your request. As part of our customization service, we will gather and provide the additional information you need, tailored to your specific requirements. Please let us know your exact needs, and we will ensure the report is updated accordingly to meet your expectations.
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