VARREL enters sponsorship agreement with GALLERIA

VARREL and GALLERIA partnership announcement graphic featuring brand logosVARREL and GALLERIA partnership announcement graphic featuring brand logos Image credit: VARREL, GALLERIA

Japanese esports organisation VARREL has announced that it has entered a sponsorship agreement with gaming PC brand GALLERIA.

As part of the deal, VARREL’s players will gain access to provisions from GALLERIA in preparation for future tournaments.

According to a translated blog post by VARREL, the esports organisation also shared intentions to hold initiatives in the future, such as content production.

Fumio Suzuki, President of CELLORB, VARREL’s parent company, said: “GALLERIA is a brand that is supported by many professional gamers and esports fans, and we feel that it is a strong support for our competitive activities.

“Through this agreement, we will do our best to further improve our competitiveness as a team and contribute to the development of the esports scene.”

A spokesperson of Third Wave, parent company of GALLERIA, added: “We are truly pleased to have signed a sponsorship agreement with VARREL. Through GALLERIA, Third Wave will support athletes who face the competition head-on from the field and work together to further develop the esports scene.”

The past year has seen a number of gaming peripheral brands partner with esports organisations across the world, with VARREL and GALLERIA becoming the latest alliance.

The Japanese esports organisation is known for fielding several teams across a number of disciplines, including Overwatch 2, Apex Legends, Tekken, League of Legends and more.

VARREL is set to compete in the VALORANT Champions Tour Pacific 2026 season after signing the winners of Ascension Pacific, SLT Seongnam, marking the first time the organisation joins a tier-one league in the scene.

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