Panasonic brings back Sanyo brand with ACs for Vietnam's middle class

Brand remains strong in country even after nearly decadelong absence

Panasonic debuted eight Sanyo air conditioner models in Vietnam in April. (Panasonic Holdings)

YUJI NITTA and NARUSHI NAKAI

HANOI/OSAKA -- After an absence of nearly a decade, Panasonic Holdings has revived the Sanyo brand of air conditioners in Vietnam with the goal of capturing the country's middle-income segment.