What if you could get your book into the hands of readers already looking for a story like yours? That’s exactly what targeted marketing can do. Smith Publicity, a New Jersey-based author promoti...
Continuing the many discussions about social media's role in book marketing services, it's notable that authors today recognize the immense impact of social platforms on communication and engage...
When it comes to an author's website, the main goal is to make it easy for readers to buy books. However, book marketing experts remind you about important considerations as well. In today's digi...
Back in the upstart days of the internet, blogs may have been dismissed or overlooked. Gone are those days, and book publicity campaigns now routinely target bloggers with influential audiences. ...
Leveraging current events and tying them into your book publicity campaign can increase the coverage you receive online and in legacy media. Some books are seasonal, the tie-ins are apparent (and...
