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The Daily Mail’s two digital apps are leading the way in engaging readers with their brilliant stories, new data has revealed.
The apps took first and third places in a ranking of Britain’s most popular news apps by the amount of time users spend on them.
Readers spent an average of 758 minutes per month on the Mail+ Editions app, which offers a version of the paper on smartphones and tablets exactly as it appears in print, along with fantastic puzzles and other bonus content.
This was far higher than the second-placed app, the digital version of The Times and Sunday Times, on 539 minutes.
And ranked third overall was the separate Daily Mail app, formerly known as MailOnline, whose readers spent an average of 392 minutes a month enjoying its live breaking news, sport and features, as well as subscriber-only exclusive stories.
The figures also showed that readers spent a total of more than 551 million minutes on the Daily Mail app in November last year - below only BBC News and Apple News, and ahead of all our newspaper rivals.
Fourth on the list of news brands with the highest engagement was The New York Times digital crossword, on which users spent an average 377 minutes a month.
The Mail+ Editions app offers a version of the paper on smartphones and tablets exactly as it appears in print, along with puzzles and other bonus content
Compared to last year Mail+ Editions and the Daily Mail app have both overtaken The Telegraph, which has fallen from second to fifth place, with the average reader spending 360 minutes per month on the newspaper’s app, down 25 per cent from 480 minutes in October 2024.
BBC News remains the biggest news app in the UK with 15million users.
But the annual ranking by media industry website Press Gazette, based on data from Ipsos iris, shows that readers of The Daily Mail are the most engaged.
By comparison, readers of The Sun spent an average of just 107 minutes a month on its mobile news app, while those on digital versions of The Guardian read it for only 189 minutes.
The subscriber-only Mail+ Editions saw a 58 per cent year-on-year increase in the total time readers spent on it, rising to nearly 168 million minutes in November.
To sign up to Mail Plus Editions visit mailsubscriptions.co.uk.
For the Daily Mail App, download for free from the Apple or Android app stores.
Share or comment on this article: The most addictively brilliant British news apps revealed by new figures: How readers just can't put down The Daily Mail's apps... and the fiendish puzzles, extras and stories that make them so compelling