These days, beauty and fashion go hand in hand. From the bold hair and makeup looks that grace the runway at fashion month to the plethora of fashion labels releasing fragrances, the fundamental relationship between the two worlds has become undeniable. In fact, recently there’s been a major trend of cult beauty brands linking up with our favorite fashion labels and designers to release products that truly blur the line between beauty and fashion.
Beauty x fashion collaborations allow fans to seamlessly integrate their fashion sense into their beauty rituals. While clothes are already understood as an outward expression of who we are, our beauty routines are slowly becoming another way to tap into our own curated aesthetics. Whether it’s Heaven by Marc Jacobs turning a breakout into a fashion statement with Starface, or Supreme fans snagging a rare Pat McGrath lipstick to add to their prized collection, the marriage between beauty and fashion is more likely than you think.
Ahead, we outline some of the most noteworthy collaborations that fuse beauty and fashion.
Starface x Heaven by Marc JacobsAs Starface’s first-ever fashion collab, the skincare brand tapped Heaven by Marc Jacobs to dream up tattoo-inspired pimple patches — complete with a campaign cosigned by stars like BB Trickz, Lil Uzi, Grimes and Beabadoobee.
Pat McGrath Labs x SupremeMakeup powerhouse Pat McGrath teamed up with beloved streetwear brand Supreme to release an exclusive lipstick shade, directly inspired by its signature box logo. After expertly combining the duo’s loyal fanbases, the MatteTrance Lipstick sold out in only eight seconds.
Estée Lauder x Diane von FurstenbergBeauty brand Estée Lauder is joining forces with Diane von Furstenberg to release the limited-edition InCharge Collection. The capsule includes an innovative water-based fragrance, a blush stick and a lip gloss trio.
Merit x Brandon MaxwellRather than sticking to a single category, Merit x Brandon Maxwell brought us products from both the fashion and beauty space. In addition to the Signature Lip Blush in the limited-edition “Maxwell” shade, the capsule also delivered the Signature Bag — harping on both the designer’s classically modern aesthetic and the beauty brand’s minimalistic approach to makeup.
Topicals x Billionaire Boys ClubSkincare brand Topicals called upon Billionaire Boys Club to collaborate on a limited-edition pair of its viral Faded Under Eye Masks, featuring BBC’s trademark blue colorway and spaceman logo. While eye patches were once a symbol of ritualistic skincare routines, they’re slowly becoming a cool girl-approved fashion accessory — thanks in part to collabs like this one.
TRESemmé x LuarFor brands like Luar, beauty is a vital part of its visual identity. In honor of its close ties to artistry in the hair industry, the brand partnered with TRESemmé to unveil a claw clip inspired by its beloved Ana Bag — yet again proving that the beauty details are just as important as the collections themselves.
Make Up For Ever x ZomerWhen it comes to merging beauty with fashion, the runway is the ideal place to celebrate both. At Paris Fashion Week Spring/Summer 2026, French label Zomer reimagined Make Up For Ever‘s Artist Color Multi-Use Cream Palette as the No Bag, an accessory made for carrying all of your makeup essentials on-the-go.
RMS Beauty x DÔENLos Angeles-based fashion brand DÔEN released the limited-edition “Soirée Set” in collaboration RMS Beauty — consisting of a multi-use lip and cheek product, a champagne-colored luminizer and a velvet pochette inspired by DÔEN’s best-selling pouches.
Dieux x Eckhaus LattaIf you need more proof of skincare’s impact on the fashion world, take note of Dieux‘s limited-edition Forever Eye Mask made in collaboration with Eckhaus Latta. At New York Fashion Week Spring/Summer 2026, the eye patches were not only used to prep the models’ skin for makeup, but they also became an accessory for the actual show.
SpoiledChild x Jeremy ScottDesigner Jeremy Scott and skincare brand SpoiledChild joined forces for not one, but two drops. In addition to providing essentials like the S33+ Anti-Aging Collagen Burst Serum and the E27 Extra Strength Liquid Collagen, the collaboration also became a coveted collectible item for both fashion and skincare fans alike.
Aveda x Iris van HerpenAnother example of fashion’s ties to hair, avant-garde designer Iris van Herpen released a capsule of hair accessories with Aveda. By combining the hair care brand’s universal products with the fashion label’s innovative designs, the collaboration offered fans a rare opportunity to bring editorial glamour to their everyday hair looks.